International Marketing Company

Brief

Lead generation for an International Marketing Company, following an e-shot campaign in South East England. To establish a database of suitable companies, decision makers, and short and long term marketing needs, together with qualified appointment making at director level.

Action

We spent time with senior company members to fully understand the offering, what a typical client should look like and why that client might buy from them.

We then established an outbound call campaign with daily feedback to the client to accelerate the learning process and to ensure immediate results.

In addition, a discussion took place following each appointment completed to help improve quality of future appointments and assist with any follow up activity. We were responsible for the management of client diaries and email requests for information and all diarised call backs. 

Results

A very successful on-going campaign expanding to new areas with new clients gained following initial meetings.

Client Comment

“Every penny spent on marketing needs to count – the investment RCR has made with Nigel has given us great results. Nigel has taken time to understand our business and how to deliver that to our prospects. Perfect Pitch does what it says on the can – ‘we sell what you do best’ – thanks Nigel and Jonathan.”

Debbie Richardson
Owner
RCR Partnership

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