To generate increased ticket sales, corporate hospitality and sponsorship from the business community.
Starting point was to identify the business size, criteria and geography, followed by a data cleanse to establish key contact and email address. Then a targeted email campaign with an immediate outbound telemarketing follow up, firstly to all emails which were opened and clicked through thereafter to all contacts within one week of dispatch.
Nicky Banger Corporate Sales Manager. Aldershot Town Football Club.
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