Professional Football Club

Brief

To generate increased ticket sales, corporate hospitality and sponsorship from the business community.

Action

Starting point was to identify the business size, criteria and geography, followed by a data cleanse to establish key contact and email address.
Then a targeted email campaign with an immediate outbound telemarketing follow up, firstly to all emails which were opened and clicked through thereafter to all contacts within one week of dispatch.

All prospects were then profiled to establish their exact requirements both now and across the financial year with a high volume of leads passed across to the football club for action.

Client Comment

“Perfect Pitch removed the pressures of managing such a demanding campaign in-house, and gave us access to a service we could turn up or down across the season. Consistent high volume of quality leads throughout the campaign. Highly recommended and referred.”

 

Nicky Banger
Corporate Sales Manager.
Aldershot Town Football Club.

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